Headline: "The Freak Factor"

Get your freak on! Defining your personal brand.

Before I was a coach, I was a publicist for many, many years. And I can tell you with certainty that personal branding is all about promoting your freak factor. It’s about standing out and being authentically different. If what you offer is the same as everyone else, you’re replaceable. Understanding and living your differentiation […]

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