Menu

Stairway to Six
Build Your Six Figure Sales Strategy
Break the rules. Shed your secrets. Change your life.
Break Free From Your Dirty Little Secret - book cover

This life-altering book shares the 10 Stage Secret-Breaking System that will help you break free from the rules and beliefs that hold you back and handcuff you to living safe and small at work and in life.

Preorder

Written by renowned author and coach Gretchen Hydo, Break Free From Your Dirty Little Secret: A 10 Stage Secret-Breaking System to a New You helps women escape the internal mindsets that have been holding them back from living their best lives. These mindsets have been built on outdated beliefs, stories and rules and have created a false identity. One that holds you back from living your best, most powerful life. It’s time to break free of who you have been and forge a new identity based on who you are meant to be.

COMING OCTOBER 2023!
Reserve your copy now.

Preorder
Secrets deliver a one-two-three punch

First is the “shameful” action you took that you are keeping secret because you think it goes against the ‘rules’ you are supposed to live by;

then there’s the false story you’ve been telling yourself about that action usually this goes something like “I’m a bad person because of my secret”;

and finally, today you are seeing the results of living a life that’s been built around this lie, this false identity.

It’s time to break free of that false sense of self and forge a new identity based on who you truly are and are meant to be.
My secret is I lied about my employment experience on a job application. I got the job but have always felt underqualified and it has kept me from seeking promotions. The Secret-Breaking System helped me get past these feelings of failure and apply for – and get! – a promotion.
Key icon
Shirley, Secret-breaker
Why do we need a 10 Stage System to do all this?

Because whether small, silly or serious, we’ve all been conditioned to play by the rules, hide our secrets and let them define us and those patterns are deeply ingrained I’m terrified of not being accepted by others. My secret behavior is that I people please and say yes when I mean no. I over commit and resent others and avoid my own wants and desires to play by the rules. This played out in a big way with my husband. I wanted to adopt a baby and he didn’t. I went along with it and people pleased knowing that the baby meant everything to me. After doing the Ten-Stage Secret-Breaking System, I got a voice and we adopted our beautiful baby girl. That never rules, hide our secrets and let them define us and those patterns are deeply ingrained in us. We lean into our secrets, the story, the drama, the shame and get comfortable. Our dirty little secrets are serious business because they have tentacles that keep our entire lives small.

Curious about secrets that I have heard from hundreds of women in my professional and personal life as a Master Certified Coach, trainer and mentor? Here are a few:
  • Hooked up with the UPS guy in the storage closet at work.
  • Made up employment or degree on a resume.
  • Secret crush on the boss.
  • Embezzled money from the workplace.
  • Lied so that someone wouldn’t be mad.
  • The threesome.
  • The drunk night in jail.
...and on and on and on.
I’m terrified of not being accepted by others. My secret behavior is that I people-please and say yes when I mean no. I over commit and resent others and avoid my own wants and desires to play by the rules. This played out in a big way with my husband. I wanted to adopt a baby and he didn’t. I went along with it and people pleased knowing that the baby meant everything to me. After doing the Ten-Stage Secret-Breaking System, I got a voice and we adopted our beautiful baby girl. That never would have happened if I didn’t learn to live by my own rules.
Key icon
Becca, Secret-breaker

Are you ready to courageously create change in your life?
Break free now by joining us on this secret breaking journey.

We’re currently taking applications for a
one-of-a-kind experience starting October 2022.
Join us for the exclusive 10 Step Secret Breaking Intensive: a six-month journey into secret-shedding, rule-busting and breaking free of your false self and creating a new badass you. Limited to 12 remarkable women.
learn more
You Are Stronger Than Your Secrets

As Featured In

Gretchen's Communities
For Coaches
Join Us
For Women
Join Us

One of the first questions I ask when I begin working with a new client is “What are your gifts?” A long – very long – silence usually follows.

From my years of coaching I’ve noticed that the word “gift” tends to be synonymous with “being good at” something. And being “good at something” tends to mean, for most people, that they are an expert in the field, or wildly successful at this one thing.

If you do certain things better than most people, if certain things come easier to you than to others, if you enjoy doing something so that time seems to vanish when you sit down to do it – that’s usually a gift. It really has nothing to do with how “good” you are at it. And if you have a gift, no matter how big or how small, you have a responsibility to use it.

So...what's your gift? 🎁

#gretchenhydo #abundancemindset #changelives #lifecoach #experience #transformation #flipthenarrative #businesscoach #businessowners #womeninbusiness #empoweringwomen #workday #gifts #personalgifts #talent

Open
One of the first questions I ask when I begin working with a new client is “What are your gifts?” A long – very long – silence usually follows. From my years of coaching I’ve noticed that the word “gift” tends to be synonymous with “being good at” something. And being “good at something” tends to mean, for most people, that they are an expert in the field, or wildly successful at this one thing. If you do certain things better than most people, if certain things come easier to you than to others, if you enjoy doing something so that time seems to vanish when you sit down to do it – that’s usually a gift. It really has nothing to do with how “good” you are at it. And if you have a gift, no matter how big or how small, you have a responsibility to use it. So...what's your gift? 🎁 #gretchenhydo #abundancemindset #changelives #lifecoach #experience #transformation #flipthenarrative #businesscoach #businessowners #womeninbusiness #empoweringwomen #workday #gifts #personalgifts #talent

Is it time that you BREAK FREE from your nagging inner critic that brings you down?

Try out these affirmations! 🗣️

Affirmations are a GREAT way to start your mornings off on the right foot. Before you even have time to weigh yourself down by the struggles you face each day, begin by pointing out the positives and the things you know to be true.

Repeat after me! 🔁

“I am perfect. I am loved. I am more than enough.”

What are your favorite affirmations to start the day? ☀️

#breakfreemoment #innercritic #affirmationpositive #morningroutine #affirmationoftheday #iamloved #personalgrowth

Open
Is it time that you BREAK FREE from your nagging inner critic that brings you down? Try out these affirmations! 🗣️ Affirmations are a GREAT way to start your mornings off on the right foot. Before you even have time to weigh yourself down by the struggles you face each day, begin by pointing out the positives and the things you know to be true. Repeat after me! 🔁 “I am perfect. I am loved. I am more than enough.” What are your favorite affirmations to start the day? ☀️ #breakfreemoment #innercritic #affirmationpositive #morningroutine #affirmationoftheday #iamloved #personalgrowth

It is the beginning of OCTOBER - FALL is in the air and in our Starbucks cups!

This also means it’s time for First Wednesday! 🎉

During our upcoming FREE Coaching for Coaches community call, we'll be joined by Executive Coach, Performance Strategist, Advisor, and Consultant, and my mentee, Marissa Fernandez @marissalfernandez1.

In the early days of Marissa’s business, she thought she knew what she needed to become a successful coach: a website, a niche, a unique methodology, sales strategies to close clients, a brand/logo, a CRM system...Turns out, she didn't really need any of those things.

She discovered that what she really needed to build a thriving business was to examine and change her "lenses" - the beliefs and stories that shaped her feelings, actions and results.

In this session, Marissa will be sharing the top 10 lenses she uncovered around themes of money, selling, self-worth, and creativity. She’ll discuss how they were holding her back, and how she (with the help of coaching) was able to shift them into new, empowering beliefs.

As a result of these internal shifts, Marissa has been able to create a multi-six-figure practice in less than two years!

👉 Do you have limiting beliefs that are preventing you from taking bold action in your business?

👉 Have you inherited "rules" from your family, or society, that maybe used to serve you, but no longer do, as you think about building your coaching business?

👉 Are the voices in your head of fear and self-doubt standing in the way of the business and life you want?

If you answered yes to any of these, then this First Wednesday call is for you!

Join her on October 5th from 5pm to 6pm PT in the Coaching for Coaches Facebook group. (Link in BIO if you haven't joined yet!)

Note: Replays of First Wednesdays are uploaded to the Gretchen Hydo International YouTube Channel as a public video without edits. Make sure to hit subscribe while you’re there!

Don’t forget to bring a coach friend or colleague, the more the merrier!

#firstwednesday #coachingforcoaches #coachforcoaches #executivecoach #coachlife #traininganddevelopment #icf #icfcoach #coachingpractice #sixfigurechick #breaktherules #mindsetshift

Open
It is the beginning of OCTOBER - FALL is in the air and in our Starbucks cups! This also means it’s time for First Wednesday! 🎉 During our upcoming FREE Coaching for Coaches community call, we'll be joined by Executive Coach, Performance Strategist, Advisor, and Consultant, and my mentee, Marissa Fernandez @marissalfernandez1. In the early days of Marissa’s business, she thought she knew what she needed to become a successful coach: a website, a niche, a unique methodology, sales strategies to close clients, a brand/logo, a CRM system...Turns out, she didn't really need any of those things. She discovered that what she really needed to build a thriving business was to examine and change her "lenses" - the beliefs and stories that shaped her feelings, actions and results. In this session, Marissa will be sharing the top 10 lenses she uncovered around themes of money, selling, self-worth, and creativity. She’ll discuss how they were holding her back, and how she (with the help of coaching) was able to shift them into new, empowering beliefs. As a result of these internal shifts, Marissa has been able to create a multi-six-figure practice in less than two years! 👉 Do you have limiting beliefs that are preventing you from taking bold action in your business? 👉 Have you inherited "rules" from your family, or society, that maybe used to serve you, but no longer do, as you think about building your coaching business? 👉 Are the voices in your head of fear and self-doubt standing in the way of the business and life you want? If you answered yes to any of these, then this First Wednesday call is for you! Join her on October 5th from 5pm to 6pm PT in the Coaching for Coaches Facebook group. (Link in BIO if you haven't joined yet!) Note: Replays of First Wednesdays are uploaded to the Gretchen Hydo International YouTube Channel as a public video without edits. Make sure to hit subscribe while you’re there! Don’t forget to bring a coach friend or colleague, the more the merrier! #firstwednesday #coachingforcoaches #coachforcoaches #executivecoach #coachlife #traininganddevelopment #icf #icfcoach #coachingpractice #sixfigurechick #breaktherules #mindsetshift

Here's a tool to help you grow. ⬇️

Write a list of three people you admire and why.

It can be people you know, celebrities, characters in books - anyone you admire.

Write down their admirable qualities. 📝

When you are done, at the top of your paper, write this sentence, "The me I see in them is..." and relook at your list.

Most of the qualities we see in others, we have in ourselves, or are working on ushering in.

So, when you admire someone else, it is probably a quality that you also admire about yourself.

That's powerful. ✨

#gretchenhydo #buildalifeyoulove #dailyinspiration #businesscoach #successcoach #admirable #journalprompts #personalgrowth #successmindset #setgoals #selfgrowthjourney #successmind #innerwork #lessonslearned #growthmindset

Open
Here's a tool to help you grow. ⬇️ Write a list of three people you admire and why. It can be people you know, celebrities, characters in books - anyone you admire. Write down their admirable qualities. 📝 When you are done, at the top of your paper, write this sentence, "The me I see in them is..." and relook at your list. Most of the qualities we see in others, we have in ourselves, or are working on ushering in. So, when you admire someone else, it is probably a quality that you also admire about yourself. That's powerful. ✨ #gretchenhydo #buildalifeyoulove #dailyinspiration #businesscoach #successcoach #admirable #journalprompts #personalgrowth #successmindset #setgoals #selfgrowthjourney #successmind #innerwork #lessonslearned #growthmindset

Dating, aging, and dieting are NOT the problem. 🚫

We can slather wrinkle cream on those lines for eternity, keep swiping right, or punish ourselves for eating the pan of brownies. BUT, our secrets are the true catalyst to our demise.

Secret-keeping is a vicious cycle that entraps every woman. The answer is not a shopping spree at Macy's or a bottle of wine. The answer is to let go of our secrets and shed the weight off our souls by unwiring and understanding their origin.

The secret cycle begins with us taking unsavory actions to get our very basic needs met and causes us to ignore who we are and what's true for us to survive.

We, then, carry little secrets of shame to mask the big secret. While we can't blame our childhood for our behavior, we can study it to identify how we've arrived at this exact moment that we're in. When we do, we'll find little treasure chests along the way that have set the groundwork for secret-keeping.

Are you ready to put your long-term secrets in the grave once and for all? 🪦

Join my FREE community for women ready to break the rules, shed their secrets, and change their lives, through the link in BIO. 👆

#gretchenhydo #whatsholdingyouback #secrets #storiestotell #buildalifeyoulove #secretkeeper #womantalk #dailyinspiration #womencommunity #communityforwomen #empowermentcoaching #lifecoachingforwomen #lifecoachingforwomenempowerment #breakingfree #womanpower

Open
Dating, aging, and dieting are NOT the problem. 🚫 We can slather wrinkle cream on those lines for eternity, keep swiping right, or punish ourselves for eating the pan of brownies. BUT, our secrets are the true catalyst to our demise. Secret-keeping is a vicious cycle that entraps every woman. The answer is not a shopping spree at Macy's or a bottle of wine. The answer is to let go of our secrets and shed the weight off our souls by unwiring and understanding their origin. The secret cycle begins with us taking unsavory actions to get our very basic needs met and causes us to ignore who we are and what's true for us to survive. We, then, carry little secrets of shame to mask the big secret. While we can't blame our childhood for our behavior, we can study it to identify how we've arrived at this exact moment that we're in. When we do, we'll find little treasure chests along the way that have set the groundwork for secret-keeping. Are you ready to put your long-term secrets in the grave once and for all? 🪦 Join my FREE community for women ready to break the rules, shed their secrets, and change their lives, through the link in BIO. 👆 #gretchenhydo #whatsholdingyouback #secrets #storiestotell #buildalifeyoulove #secretkeeper #womantalk #dailyinspiration #womencommunity #communityforwomen #empowermentcoaching #lifecoachingforwomen #lifecoachingforwomenempowerment #breakingfree #womanpower
Follow Gretchen On Instagram
Letters from Gretchen
enter your email for inspiration
09_Footer_CreateGreat.png

©2022 Gretchen Hydo International. All rights reserved.

Stay tuned for up-to-date announcements on the book release.

Sign up here to be the first to know when it’s available!

Subscribe to Gretchen's Newsletter.